The wait for Grand Theft Auto 6 is almost over! The game is expected to launch in 2025, with the second official trailer coming soon.
This time, the game will take players to Vice City in both single-player and online modes, and it’s already expected to be a huge success.
Many believe GTA 6 will be as big as GTA 5 from 2013, which broke records in the gaming world.
For years, there have been leaks and rumors about GTA 6. Most focus on gameplay or characters, but a recent rumor suggests something even bigger—a major marketing deal between GTA 6 and PlayStation.
If true, this deal would give PlayStation an edge in marketing as the release gets closer. This could make GTA 6 a key part of PlayStation’s strategy to promote their next-gen consoles.
PlayStation’s Big Win with GTA 6 Marketing?
If the rumors are true, Sony’s marketing deal with GTA 6 could be a game-changer. Having marketing rights to such a highly anticipated game would be a huge boost for PlayStation.
GTA 5 was the most profitable entertainment product ever, so many expect GTA 6 to bring similar success.
When a big game like this launches, it usually boosts console sales. Both Microsoft’s Xbox and Sony’s PlayStation are major competitors, and they both want to partner with GTA 6 to get more attention.
Even though GTA 6 won’t be exclusive to any console, a marketing deal could still be a huge advantage. Rumors say that Sony might have beaten Microsoft in securing this deal.
Some reports suggest Sony has teamed up with Rockstar to ensure GTA 6 is heavily promoted with PlayStation, especially the PS5 and the new PS5 Pro.
The PS5 Pro, which is rumored to launch in 2024, will have better performance than the regular PS5. This makes GTA 6 the perfect game to show off its improved features.
A Smart Move by Sony Against Xbox?
There’s even talk that Sony could bundle the PS5 Pro with GTA 6, making it a great deal for gamers who want to upgrade to a more powerful console.
Although these rumors haven’t been confirmed, it would be a smart move for Sony, especially given Microsoft’s recent efforts to grow its market.
In 2023, Microsoft made headlines by buying Activision Blizzard for $69 billion, giving them control over popular franchises like Call of Duty.
This move brought Call of Duty games to Xbox Game Pass and ended PlayStation’s marketing deal with the franchise, shifting it to Xbox.
With Xbox making big moves, it’s clear Sony needs a strong response, and a marketing deal with GTA 6 could be the perfect way to stay competitive as the PS5 Pro gets ready for launch.
